Marketing Public Relations

What is Marketing Public Relations?


‘Marketing Public Relations’ refers to the amalgamation of marketing and public relations; undertaken to reach more people where traditional marketing methods might not yield as many returns as expected.


The public relation part comes into the picture as the companies who are advertising are not only looking to sell their products or services but also their overall ‘brand’ in order to help the consumer perceive it as an ethical business undertaking.


It is a common way of marketing over the internet as well as on television, where the market is already saturated and the consumers are looking for something genuine rather than the tall claims of advertisements.

More HR Terms

Mid-range Wage

What is Mid-range Wage?   ‘Mid-range Wage’ is the set of 50% of wage values in an ascending wages data set which starts from the

On Roll and Off Roll Payroll

Since an employee joins an organization, the payroll starts to count. Though the payroll models are created based on numerous employee job responsibilities, the term


What is Commission?   ‘Commission’ has different meanings based on the context. However, concerning sales and HR, ‘Commission’ is defined as a variable pay given

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